Ok so I am just going to come out and say it, however silly I feel...I am struggling to understand how LinkedIn works!
I am looking for someone out there for guidance or maybe what I actually mean is to tell me how on earth it works in the way of advertising and how it can benefit my families business. I get Twitter, I get Facebook and the purpose of blogging but no matter how many times I look at my LinkedIn profile and join relevant groups I have no idea what I am doing!
Originally I thought you only used LinkedIn to get headhunted or connect with people that may benefit you in the future when looking for a job, so I didnt really take an interest in it until I was told it is a good way of connecting with existing or future customers. So off I went and set up my profile to explain a little about me and what my role is at Fulcher Edwards and the services we offer. I have added a few people I know to my network and joined a few groups but I have now come to a standstill, what do I do next????
Help!